NEW WEBSITE
Coinciding with the launch of its radio advert on Cape Talk 567, Citi Hopper is also introducing a brand new new website.
The new website appeals to the business or corporate travel market without neglecting the leisure travel market, whereas the previous website had a dominant tourism bias. The tone and style of the initial website was retained although less flash was used to improve SEO (search engine optimisation) prospects.
We are sure that we will improve our search rankings and whether it is a tourist or business traveler looking for our services, they'll still get to our website. We wanted to improve our visibility in the corporate market and it was important that our website reflected our intent.
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